The rumors of an Apple-branded HDTV have been around for a long time (although perhaps not as long as the iconic iPhone). For many reasons and for many years, this didn’t make sense. Having an Apple-branded phone was ludicrous since so many other companies controlled the market in terms of handset design, technology, carrier availability, etc. Apple had no leverage; they were just getting their feet under them after recovering from an almost-inevitable downfall, and they weren’t seen as competitive in the marketplace due to the highly exclusive nature of their products. Then they started designing their own hardware, coupled it with some amazing software, and all that changed.
Now, the world looks to Apple for guidance on just about everything.
Now, we’re seeing the same thing with TVs, and it smacks of WebOS.
One of the big announcements that came out of the HP Think Beyond event was that webOS will be shipping on every PC, laptop, and some printers that they sell by the end of this year. We have pondered what that will do to the scale of webOS and how HP would implement it.
To be honest, I don’t know how this is going to play out, but it looks like these companies want to get their OS into everything in your home. I think the idea here is to have a network of appliances, devices, and screens that are discoverable and OS-aware, meaning that they can sniff out other devices/appliances on the network and interface with them. A person might be able to control his or her washing machine with a phone, or monitor the state of the vegetables in the refrigerator by glancing at a widget in the dock of a tablet, or activate a Roomba to clean the floors while he or she is away. The more devices run your flavor of OS, the more is possible on the network. Naturally, this might also lead to Skynet, but whatever.
It’s the “home of the future”, and it started with your phone.
There are lots of approaches to mobile OS development these days. Some folks are closed, some are open, some are really stable, others risk stability for customizability, etc. There’s one OS that I’ve always admired for its cleanliness, integration, and overall user experience, and that’s WebOS. The underdog of the “Mobile OS Wars”, WebOS did a lot of really neat things that its competitors simply didn’t want to do or didn’t want to risk because they had too much on the table. Palm, which developed WebOS, had little to lose, and they bet most of it on WebOS. Some could argue that they lost that fight, but I think HP’s acquisition of WebOS recently was a phenomenal idea and a great long-term strategy. I get what happened there, and HP makes a good argument as to why they did it.
HP currently sells a lot of computer, possibly more than any other company, but they’ve long lacked any real brand identity. They’ve been plagued by the same problem just about every other computer company has had: reliance on Microsoft. When netbooks took the stage just prior to the tablet revolution, a lot of companies- HP included- tried to get on board with customer Linux builds that were easy to put together and load because they included no licensing fees. The problem was that the OS conventions didn’t quit carry over, and the software that people were expecting to run, well…it didn’t. For the computer-savvy individual, this didn’t matter much. For the older folks looking to get their first computer because it was “cute”, netbooks were a disaster.
So, HP’s acquisition of Palm and all of its resources- WebOS included- was smart. This is going to allow HP to finally create an OS that can be associated synonymously with the HP brand. I imagine that WebOS will eventually have its name changed as well, but it’s sticking for now.
What I also applaud is HP’s apparent commitment to bring WebOS to everything including possibly refrigerators. This is where things start to get really interesting because these devices can (theoretically) be aware of each other and include the ability to work right out of the box (in much the same way Apple is building iOS into other things), or open the door to the introduction of new features down the road which may not have been available at release.
The other interesting aspect to HP’s decision is to recognize that their new OS isn’t just about layering a “touch-friendly” shell over an ugly set of insides, it’s about designing a unique experience from the ground up using an OS that can be scaled to fit everything from phones to high-powered desktop boxes. Eventually, if the developer community is rich enough, people will realize that these custom OS builds are actually the way people want to work, not some of this crud.